Archive for July, 2009

Reaffirming Our Corporate Vision

July 31st, 2009 By John Brasch, CEO

John Brasch, CEO

Since day one, we’ve had a pretty clear vision of what our company should be. Our SAP partnership and our exclusive focus on CRM help define that vision and everyone at RunE2E works hard to accomplish it everyday.

We recently put our vision statement on paper as an internal exercise, and after doing so, it seemed logical that we share it with our customers and prospective customers.  So without further embellishment, here it is:

RunE2E helps companies effectively find, efficiently acquire and consistently retain customers through the development and management of simple, logical and affordable business solutions powered by SAP software.

First and foremost, we want to help our clients create stronger businesses.  We help them do that with a powerful CRM solution that enhances their relationship with their customers.

Simple and affordable?   RunCRM is really easy to use, it’s affordably priced for the mid-market, and it’s pre-built to address probably 80% or more of an organization’s requirements out of the box.  This aggressively drives down total cost of ownership.  And oh, by the way:   our solution can be deployed as hosted, remote hosted or as a service to our Customer, meaning they don’t have to worry about the dreaded deployment choice and can simply focus on their business.

The last part of the vision is important, too.  This is SAP software.  They are, afterall, the global leader in business software solutions.  For our customers,  it means that our organization is complimented and supported by SAP, which serves 50,000 customers and employs 15,000 professionals worldwide.

That’s the vision.  I welcome your feedback and thoughts.

New Features Highlight Latest CRM Upgrade

July 13th, 2009 By Nitin Solanki, Director of Program Management

Nitin Solanki, Director of Program Management

The release of SAP CRM 2007 represented a giant leap forward for the product with a new UI and robust features that placed it among the industry leaders.  The latest evolution of the product is a 7.0 release that includes a variety of UI and architecture enhancements, which have been incorporated into our own SAP-certified solution, RunCRM.

Among the more practical enhancements are changes to the search function to allow for cross-object searching and performance improvements to enable faster searches.

New features have been added in all of the major functional areas–sales, service and marketing.  As one example, new opportunity management tools allow sales managers to more easily simulate opportunity changes and ‘what-if’ scenarios for closing pipeline gaps.

For more visual, graphically-rich reporting, RunCRM now integrates with Business Objects Xcelsius.  Xcelsius lets customers transform complex data into comprehensive, interactive charts and dashboards that can be embedded in RunCRM and shared with others, as shown below in the demo chart below from SAP.  Click on different regions to see different views of the data in motion:

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