Marketing CRM Software

Marketing CRM software can help marketers achieve business critical results. Marketing CRM software from RunE2E allows you to plan, develop, and execute vital lead generation activities, such as email marketing, and then measure success with robust analytic tools.

Key benefits include the ability to:

  • Identify profitable customer segments
  • Improve customer retention and loyalty
  • Plan large multi-channel marketing campaigns
  • Effectively measure marketing ROI

Marketing CRM software from RunE2E can help you do all of that and more.

more
RunCRM Benefits for Marketing
  • Identify Profitable Customer Segments
  • Improve List Management and Accuracy
  • Personalize Marketing Campaigns
  • Better Qualify Incoming Leads
  • Demonstrate Marketing ROI
  • Improve Customer Retention and Loyalty
  • Execute Multi-Channel Campaigns

RunCRM for Marketing

Marketing executives increasingly view CRM as a ‘must-have’ engine to generate business critical results. With RunCRM, marketing teams can plan, develop, and execute vital lead generation activities and then measure success with robust analytic tools.

RunCRM helps deliver the right message to the right target at the right time, increasing the number and quality of leads with several key marketing features.

Segmentation and List Management – Create target groups based on customer attributes, and map e-mail and direct-mail addresses between external and internal lists.

RunCRM Screenshot
Click to Enlarge

Campaign Management – Plan, design, and execute multichannel campaigns that can include personalized content. Use built-in e-mail templates for online communication and an interactive calendar for coordination of marketing activities.

Lead Management – Automatically generate and qualify leads from marketing campaigns and surveys, and publish scripts and surveys to help cold-call sales agents prequalify leads and telemarketing agents qualify prospects.

Marketing Analytics – Keep marketing metrics up-to-date and easily accessible to help generate and convert more leads. Gain quick visibility with pre-configured reports and dashboards.